Create loyalty tiers
About creating loyalty tiers
Businesses that use Square Loyalty can create tiers to expand rewards offerings based on a customer’s progress within a loyalty program. Customers start out in your base tier, which is your core loyalty program, and move up tiers as they shop and earn points with your business. For example, you can set up a bronze, silver, and gold tier, and offer benefits such as points multipliers, priority checkout, and free shipping.
Before you begin
You can create loyalty tiers in Square Dashboard. You need to create a loyalty program before you can add additional tiers. Learn how to create a loyalty program.
You can add up to six tiers to your loyalty program, including your core base tier. All tier programs will have rolling year eligibility for buyers, which means buyers will remain in a tier for one year from the day they entered that tier. Progress will be calculated on a rolling 12-month basis, meaning only actions from the past 12 months will count towards that year's tier eligibility.
When you launch a tiered loyalty program, all buyers will start with 0 progress in your base tier. When customers are checking in with their contact information at the point of sale during a transaction, they can see their current tier level.
Customers can view their current tier, rewards status, progress to the next tier, and any bonus points from their online buyer profile, their digital loyalty pass on their smartphone, or their digital receipt after checkout. Customers will also receive SMS notifications when their tier status upgrades or downgrades.
Create loyalty tiers
Log in to Square Dashboard, then click Marketing & loyalty > Loyalty.
Click Tiers > Get started.
Set up your tiers, with your base program parameters set as your first tier. Choose your second tier name, color, minimum points, and benefit type, plus any optional benefits.
If you want additional tiers, click Add another tier.
Click Activate.
Edit or delete loyalty tiers
Log in to Square Dashboard, then click Marketing & loyalty > Loyalty > Tiers > Edit.
On the Edit tiers page, select the tier you want to update, make any necessary changes, and click Save.
To delete a tier, select the tier you want to delete and click Delete > Save.
If you want to delete all tiers, click Delete all tiers > Save.