Town Square

What is an Integrated Payment System?

Learn what is an integrated payment system and how your small business can benefit from it.

How to Create a Restaurant Delivery Experience That Satisfies Customers From End-to-End

Here’s how to ensure customers have a great delivery experience from end to end, and add your business to their list of favourite places to order from.

The Ultimate SEO Guide for Any Stage Business

Search engine optimisation (SEO) is key to helping customers discover your business online. This guide takes you step-by-step through what you need to know to get started.

How to Start a Cleaning Business

Tips to Help You Speed Up Hiring — Without Sacrificing Quality

The traditional hiring process can be lengthy. Cut down your time to hire, while still prioritising the right fit, using these six strategies.

Indoor Dining: How to Make Restaurant Goers Comfortable Again

Five top tips to help diners feel comfortable to eat indoors at your restaurant as pandemic restrictions ease - you’ll be fully booked again in no time

Smash N' Slide, West London

Zubair and Shanaz started Smash N’ Slide in 2020 despite the many additional challenges the year threw at them. Their West London smash burger business has gone from strength to strength, fueled by passion, creativity and plenty of hard work.

The Different Types of Workers You Can Hire at Your Business

Thinking of hiring at your small business? Take a look at this introduction to the different employment status options to help you make the right choice.

Loyalty programmes: Why They Matter and How to Start One

Find out why you should consider creating a loyalty programme to attract customers to your restaurant business and how to get started.

How to Successfully Onboard New Employees

You’ve found the perfect candidate to fill a role. So, what now? Use this checklist to create an effective onboarding process for your new hire.

5 Smart Ways to Reduce Your Store's Packaging Footprint

Want to make your shop more eco-friendly? There are lots of strategies to reduce your retail packaging carbon footprint. Here are a few ideas.

How to Increase eGift Card Sales

Learn how to create a perfect eGift Card program to ramp up sales and boost your overall revenue.

How to Choose the Right Compensation Method for Your Salon or Spa

The salon pay structure you choose will impact your operations and long-term growth. Read more about the methods and find the best option for your business.

The Deli Downstairs, Hackney

We spoke to Sophie Taylor, owner of the Deli Downstairs, about how she came to own the deli, the local community in Hackney, what changes the deli made to best serve its customers during ongoing lockdowns, and her advice for other small business owners.

Everything You Need to Know to Get Started With Instagram for Your Business

Instagram is a great way to advertise your products and services to potential and existing customers in a way that gets them excited about engaging with your business. Here’s everything you need to know to get started with Instagram for your business.

How to Create a Buyer Persona for Your Marketing Strategy

A buyer persona is a representation of your target customer. Learn the basics of how to create a buyer persona that works for your marketing strategy.

How to Create a Budget for Your Small Business

Having (and sticking to) your budget can be a game-changer for entrepreneurs. Start with this quick guide for building your budget.

6 Ways to Avoid Burnout as a Business Owner

Burnout exists across all industries, but it’s particularly prominent in the world of entrepreneurship and small business. These 6 tips can help you prevent it.

How to Choose the Right Pricing Strategy for Your Business

Which pricing strategy is best suited to your small business? Learn more about the main types of pricing strategies and how they can drive growth.

How to Open a Pop-up Shop

Thinking about opening a pop-up shop? Here’s everything you need to know to get your mobile location open.

Is Your Company Future-Ready? 9 Keys to Building a Resilient Organisational Culture

The pandemic has reminded us about the importance of resilience. Get your company ready for the future with our guide to resilient organisational culture.

4 Ways To Prepare for Predicted Spring and Summer Traffic Increases

Here’s how to prepare your fast-casual restaurant for success when the industry booms in the spring and summer.

Good as Gold, Brockley

We caught up with Good as Gold’s Tom and Anthony to hear about opening a new location during challenging times, and how they’ve adapted their business during lockdown.

The In-Store Shopping Experience That Will Get Customers Out of Their Houses

While online shopping is here to stay, there’s nothing like the in-store shopping experience. Find out how to elevate your physical shop with Square.

The Benefits of Team Management Software

Learn about how team management software can benefit your business - from onboarding, to rostering and tracking individual and team productivity.

How To Manage Restaurant Inventory Across Multiple Channels

Self-serve ordering provides a contactless experience for your dine-in customers. Diners can scan a QR code to order and pay from their mobile devices.

How to Make the Most of Word of Mouth Marketing

Read our post on how to help you promote positive word of mouth marketing

QR Code Menus: Why Restaurants Should Make The Switch

While QR Code Menus may at first seem like a temporary solution, the tech innovation has staying power as more businesses shift to digital menus and experience the long-term benefits.

Business Credit Score 101: Why It Matters

Learn everything you need to know about managing and improving your business credit score. Use our top tips to show lenders your business is creditworthy.

What is eCommerce? How to Start Selling Online

Want to sell products and services online? Here’s everything you need to know about eCommerce.

How to Start an Online Business

Everything you need to know to get started with an online business.

The Benefits of SEO for Small Businesses

Here’s what you need to know about investing in an SEO strategy and 6 benefits for small businesses that make it worth the effort.

How To Start An Online Food Business

This guide contains everything you need to consider to get started with an online store or to offer delivery or pick up.

Cycle Counts: The Secret to Getting Your Inventory In Good Shape Year-Round

It’s difficult to sell in different ways if you don’t know what’s in stock. More frequent counts, called cycle counts, can help you keep an accurate inventory.

How to Start a Photography Business

Do you want to take your photography skills and business acumen to the next level? Here’s a step-by-step guide on how to start a photography business.

Hair Salon Ideas: Website, Event, and Marketing Ideas

Grow your business with effective hair salon marketing ideas. From website development to exclusive events, find out how to gain more clients and bookings.